PSA Peugeot Citroen and Mitsubishi will launch in Russia in full (photo)

Russia gained another full-fledged modern car factory

 

July 4, 2012, a solemn ceremony of launching full-cycle PSMA Rus factory in Kaluga. The plant is a joint venture between PSA Peugeot Citroen and Mitsubishi Motors Corporation, which owns 70% of the French and Japanese — 30%. Creation of such an enterprise — part of a deliberate strategy of companies to strengthen existing market position in Russia and the conquest of new spaces.

Does not remain on the sidelines and the Russian side — building a full-fledged automobile plant operating according to Western standards, supports leadership of the Kaluga region, and senior management of the Russian Federation. Even plagued by vague doubts about why it is in the direction of the Kaluga region near Moscow urgently grown a "skirt". But back to the plant PSMA Rus. Full production cars in three grades on PSMA Rus factory started not from scratch. By signing in December of 2007, an agreement with the Ministry of Economic Development, PSA Peugeot Citroen in January next year, agrees with the Kaluga region to build the plant. Less than three months later, in April 2008, the preparation for the construction of the PSA Peugeot Citroen plant in the village of Rosva. Almost immediately after the signing of an agreement to establish a joint venture PSA Peugeot Citroen and Mitsubishi company presidents solemnly laid the first stone. It takes only two years, and in 2010, the year of the 200th anniversary of Peugeot new plant begins large-hub assembly of five models: Peugeot 308, Peugeot 4007, Citroen C4, Citroen C-Crosser and Mitsubishi Outlander.

Peugeot then made a major bet on the model 308, and took the risk to an unprecedented rally of 10 cars, just coming down the assembly line of the new plant, on the route Moscow — Irkutsk — Moscow. Route selection was due to the fact that in Irkutsk is the easternmost dealership Peugeot. Since PSMA Rus factory produced about 99,000 cars in three grades.

And by 2012, the full plant is ready: for PSMA Rus began CKD assembly of cars: a "generic" name of cars assembled there appeared prefix CKD — acronym for the English Somplete Knock Down. Previously, the plant's output featured console SKD, which is the abbreviation of «semi knocked down» — SKD. Surprisingly, for once, to translate the terms used the services of people who speak Russian at a good level, and English terms found adequate Russian counterpart.

Pioneer on Russian soil again becomes Peugeot — in the factory has almost started mass production of the Peugeot 408, the cycle of the complete assembly. Next in line will be the Japanese Crossover Mitsubishi Outlander. Top management of the Japanese automaker promises that the Russians will be the first who will get the updated version new vehicles at an acceptable level.

  • Deputy Prime Minister Arkady Dvorkovich, speaking at the opening ceremony of the cycle is completely assembled at the factory PSMA Rus
  • Deputy Prime Minister Arkady Dvorkovich, speaking at the opening ceremony of the cycle is completely assembled at the factory PSMA Rus

The same opinion is shared by the Deputy Prime Minister Arkady Dvorkovich, who at the opening ceremony, said: "The complete cycle will not lower the price, but will keep it at a moderate level."

  • While PSMA Rus factory operates a large number of expats, but then their number will be reduced
  • While PSMA Rus factory operates a large number of expats, but then their number will be reduced

In the meantime, go final preparations for the start of series production and training of employees currently at the plant employs about three hundred French expats, and the Russian workers are trained.

  • At the base of the plant PSMA Rus organized a major program of training employees
  • At the base of the plant PSMA Rus organized a major program of training employees

By the way, on the basis of the factory organized a major program of staff training: PSMA Rus actively collaborating with the Government of the Kaluga region in this area. Education, both secondary and higher is supported by the regional authorities. It created the first training center, which trains specialists conveyor production corresponding to the standards of modern automotive engineering.

By the way, it is located in Kaluga Branch of Moscow State University. Bauman, whose students can receive practical application and development of the knowledge and skills to real production. The pioneer in this direction was the Volkswagen Group, whose plant began operating at Kaluga land a little earlier, in 2007, the year.

Generally, Kaluga has become the third largest automobile cluster in Russia. And it continues to evolve and expand. So, in addition to a variety of enterprises for the production of various parts that have grown in the Kaluga region as fungi, plant is being built nearby car tires

In turn, the vice-president of development programs and executive committee member of PSA Peugeot Citroen, Jean-Christophe Quemaro also confirmed that the PSMA Rus plant is a strategic investment company and a logical development of the company's strategy to strengthen and promote the presence of French car manufacturers in Russia. According to him, being the second largest market in Europe, Russia is for PSA Peugeot Citroen is one of the key areas for long-term business development. Hopefully, increased competition will force the "native" Russian automakers to take new rules of the game and finally stop being clumsy monster, producing muffled product line with an indistinct quality.

At a press conference that precedes the opening ceremony, the Governor of the Kaluga region Anatoly Artamonov emphasized the fact that the region strongly welcomes the arrival of the modern civilized automobile business in the region and creates all the conditions for its development. Naturally, the increase in production will require an investment not only in production but also in human capital.

On the question of whether there will be enough of the most important resource of the area, Anatoly confidently answered — yes.

  • As we prepare Russian high frame planned reduction in the number of foreign troops in the Russian factory workers PSMA Rus
  • As we prepare Russian high frame planned reduction in the number of foreign troops in the Russian factory workers PSMA Rus

Naturally, the first on the plant will employ a large number of expatriates, mainly from France, but in the future, as the Russian high-class training personnel, plans to reduce the number of foreign forces in the Russian factory workers. The plans of companies — a complet
e set of plants exclusively by Russian specialists. Responding to a question publication "Autobody," the governor new Road region of Russia noted that to date, the company Volvo produces truck equipment, work only one or two foreign experts. According to Mr. Artamonov Volkswagen factory at the moment there is a mass substitution of Russian expatriates. The saturation is due to the work of the Training Center, which is currently produced 7,000 automotive industry professionals. By the way, now PSMA Rus factory has 1,700 people working as planned number of staff at the time when full capacity is 2500 people.

Since the required number of personnel for all plants from the residents of the Kaluga region may simply not be enough, the emphasis is not only on training in the field, but also to attract workers from other regions. Let us hope that the concern about the quality of the products and the reputation of its production renowned automotive companies will help the region to avoid the fate of another "kalugabada" and Kaluga region will place really good job and a nice life for Russian specialists.

  • The opening ceremony was decorated with a bouquet of VIP-persons
  • The opening ceremony was decorated with a bouquet of VIP-persons

The opening ceremony was decorated with a bouquet of VIP-persons. Among the guests could see not only the cream of the first persons of the companies directly involved in the construction of new plant in Kaluga spaces. In addition to representatives of the titular concerns Peugeot Citroen and Mitsubishi Motors event attended by the state, high-ranking Russian officials and guests from France and Japan, as well as representatives of the business communities of the three countries. This high interest is not surprising — investments in Kaluga plant amounted to 470 million euro grand.

  • The official start of full operation of the plant is given PSMA Rus
  • The official start of full operation of the plant is given PSMA Rus

The official start of full operation of the plant is given PSMA Rus — engine plant wound up with no problems.

  • On the assembly line at the PSMA Rus
  • On the assembly line at the PSMA Rus

What exactly are the full-cycle plant, or CKD assembly?

Production of full-PSMA Rus consists of five main zones.

In the body shop has two production lines. On one is welding C-Class cars, on the other — SUVs. The design capacity of each of the lines — 18 and 8 hour body, respectively. Most of the welding operations will be carried out on these lines — only a third of the total number of operations welds for each body will be carried out outside the plant PSMA Rus.

In the paint shop for the most modern technology, including the most environmentally friendly technology initial training body, causing the top layer of the fixing base and water-based paint and cleaning the exhaust air after the dyeing process using thermal oxidation technology. The plant will produce cars of 12 colors. Interestingly, the total weight of all paint materials one whole body is 6 kg, and the distance the body from the entry point to the exit point — 2 km.

  • The assembly shop PSMA Rus in Kaluga region is going to Peugeot 408
  • The assembly shop PSMA Rus in Kaluga region is going to Peugeot 408

The assembly shop is the final assembly of cars.

  • Assembling the suspension Peugeot 408 for PSMA Rus
  • Assembling the suspension Peugeot 408 for PSMA Rus

As welding workshop, it consists of two lines. The total length of the assembly line for the C-car segment is 650 m, off-road — 400 m on the line C-segment is located about 65 sites (work stations), on the line of off-road vehicles — some 45 sites.

  • refueling and oils and process fluids
  • refueling and oils and process fluids

The same menu is and refueling process fluids. In the final assembly shop are also common areas of quality control and repair work, and to train new models equipped with a special small shop.

  • even the toilets at the PSMA Rus look the dream of every sissy
  • even the toilets at the PSMA Rus look the dream of every sissy

At all stages of the production reigns sterile cleanliness, and even the toilets look like the dream of every sissy. You can not identify them at once — a modern industrial design blends harmoniously with seating areas and human livelihoods in the surrounding industrial area. By the way, in order to reduce the negative impact on the environment, the plant PSMA Rus apply the most advanced technologies in the field of energy savings, reduce carbon emissions and reduce waste production. Thus, for example, water after cleaning is for reuse, and before going back "in the light" and water and air are separate cleaning.

  • At the end of all the cars get to the area of quality control
  • At the end of all the cars get to the area of quality control

At the end of all the cars get to the area of quality control, where they are more required tests, and, if necessary, to carry out small repairs just coming down the assembly line machines, and if necessary, reconfigure parts of the production line. There is also a small indoor test track and a large outdoor track. Following the completion of the final control procedures, cars are sent to the parking zone and shipment.

Inside the halls are equipped with their own logistics zones. Global logistics is to deliver parts to the plant by rail and road freight. By the way, in July last year, PSA Peugeot Citroen has opened a large central spare parts warehouse in Russia in order to ensure quick delivery of components for the Russian market.

  • Peugeot seeks to maximize the localization of its products
  • Peugeot seeks to maximize the localization of its products

All three companies are trying to maximize localize production. Thus, even with the launch of the full production cycle in the process of assembling the French cars will be used Russian components made in Kaluga, Nizhny Novgorod, St. Peter
sburg, Kazan, Moscow — stamped parts, bumpers, wheels and tires, seats, instrument panels, wiring harnesses Other parts will be decorating cars Russian assembly.

  • the new Mitsubishi Outlander will also be used Russian components
  • the new Mitsubishi Outlander will also be used Russian components

In matters of the localization of the French and the Japanese are not far behind — at the new Mitsubishi Outlander will also be used Russian components, and their number will grow over time.

 

More photos:

 

 

 

Works like it. Clean, neat. All sparkling some unearthly beauty — all silver, and the people in silver suits look like aliens from the future.

 

 

Cars from the conception familiar with the traffic rules, at least, traffic lights are not new for them since the state barely recognizable framework.

 

 

The length of the conveyor line only — about 2 km. After watching closely the life of the forge iron horses, I realized that I was right, which can come in handy elektromobilchiki. It is in such industries where movement between the production, storage sheds and other — the event is not the most easy and fast — most easily in our climate and road conditions will get accustomed cars on batteries.

 

 

 

 

 

 


Text and photos Natalia Paramonova


 

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