Children — Consumers: Commercialization of Childhood

The film "Children Consumers" is desperately trying to shed light on the multi-billion dollar operation ruthless marketing machine, which today sells kids and their parents everything from the harmful fast food and violent video games and finishing with bogus educational programs for families, and cars are obese.

 

Among health professionals, advocates, and industry insiders share their opinion about the sharp rise of child marketing in the absence of government control, showing how youth marketers have used the latest advances in psychology, anthropology, and neuroscience to transform American children into one of the most powerful and profitable consumer nations in the world.

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