Micron staged in Sweden RFID-labels for mailing

  • RFID — label

Zelenograd chipmaker launched in July in cooperation with the Swedish system integrator Stralfors Svenska AB, one of a group of companies PostNord AB — one of the largest postal and logistics operators in Scandinavia. "Microelectronics", the parent company of which is "Mikron" was the only Russian partner of the Swedish company, carrying out delivery of mail throughout the world and operates in the markets of the Nordic countries, Poland, France and the UK, according to a press release, "Micron . " On the sum and the amount of supplies to "Micron" do not tell, citing commercial confidentiality. In the future the use of RFID-technology and in the "Mail of Russia".

"Modern postal companies are actively using RFID-tags to track and auto-routing of mail. The main advantages of this technique is to minimize the influence of the human factor, reducing the time of delivery, and the ability to control large amounts of mail at every stage of their movement — said the commercial director of "Microelectronics" Andrew Golushko. — We hope that Russia will follow this global trend and move to the use of RFID-solutions for the post. Given the size of the country, the project will be effective, and our experience with the labels for the mail on the world market would be useful and at home. "


Home company last year held talks with the "Mail of Russia" on a similarly equipped RFID-chips domestic mail, wrote, Comnews.ru. The project was supposed to use microwave RFID-labels for envelopes, which can be read by hundreds of both remotely from up to 10 meters, it was planned that they will cost no more than 3 rubles per label. "According to our estimates, the rate of delivery of letters by the development could increase by 5-15%," — explained to a reporter ComNews Karina Abagyan, director of marketing, "Micron". At the beginning of 2012 a modernization project tracking and routing of mail going to start with the company EMS Russian Post, branch "Mail of Russia": to replace bar codes on envelopes express mail EMS had to come RFID-tag, the purchase of which was estimated at 18 million rubles, an additional 100 million rubles needed to invest in equipping special items of mail processing equipment, as reported RBC daily. "If the" pilot "will show good results in 2013, RFID-tags will be used in all correspondence sent via the" Mail of Russia ", which is of the order of 100-120 million letters a year," — wrote the publication. According to the "Sheets" referring to the representatives of the "Mail of Russia", go to the RFID-labeling of all mail was planned in 2014 and in 2012-2013 to begin tagging chips all mail containers — from boxes and bags to containers as well as registered letters and parcels.


However, the press service of "Mail of Russia" in 2011 marked the end of the comments the media that while the agency is not defined with the project partners and exploring the domestic and foreign markets, including chip suppliers. According to "Vedomosti" Russian competitor "Sitronics’ participation in the project was the design company" RUSNANO "" Galileo-nanotech ", plans to start production of RFID-tags in the near future and are also willing to drop the price on them to 3 rubles for the label. "The introduction of RFID-tags in post offices in" Sitronics "believe very timely step, which will create a new market for domestic microelectronics. A couple of years RFID manufacturers will be able to earn on this project more than 4 billion rubles a year "- note the" Vedomosti ".


From its own sources Zelenograd.ru learned that "Russian Post" considered and approved the draft of application of RFID-tags, but the implementation has not yet started.


"Microelectronics" positions itself as a leading manufacturer of today RFID-components in Russia and the CIS, which implements a full cycle of RFID-tags: from chip manufacturing to assembly and personalization of cards and tags. In early 2012, "Micron" launched a line for the production of chips with the topological level of 90 nm — A significant part of its production was supposed to do RFID-chips, including for export. Among the implemented since 2007, RFID-projects involving "Micron" — Muscovite social card, transportation tickets for the Moscow Metro and SUE "Mosgortrans’ capital "Aeroexpress" and Commuter trains, Land Transport of St. Petersburg, tickets for football matches and music concerts tag for library systems account. One of the most important projects for the future — modern self-service retail stores Future Store, which has been promoting the idea of "RUSNANO".

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