On the tablet market is new Russian player

The Russian company Wexler, engaged in assembling computers and nettops, in the summer will introduce several tablet models with a diagonal of 8, 9 and 11 inches under its own brand. First to market will see the model with 8-inch display running on ARM-based processor architecture with a frequency of 1.2 GHz running Android 2.3. Price of the device is about 10 thousand rubles.

According to the company Alexei Chebatko at first device will be manufactured in China, but subsequently dropped the transfer process in Russia. "Our company has its own assembly line of PCs and nettops in the suburbs, so we are looking at the possibility of production of tablet PCs in Russia", — he said.

Recall that only in Russia in 2010 has sold 152 thousand tablets. Such data led research agency SmartMarketing. 70.86% of them were in the model with an 8 to 10-inch displays, and 29.14% — from 7.5 inch.

The leader of the market, according to analysts, has become Apple (69.77% share). With a large margin followed by Samsung (6,96%). MTS and "Beeline" took 4.4% and 4.86% of the market respectively. The top five leaders Rover Computers with a share of 4.02%.

In the segment, with prices up to 10 thousand rubles. Wexler does not see serious competitors. Does not consider the company as a competitor and Rover, a product line which presents several models of the budget segment. "We have seen that now supplies the company, and we do not see in these products rival" — say in Wexler, noting that in terms of competition for the Russian market will be the determining 2011-2012.

Wexler opinion about the absence of serious competition, especially among Russian brands in the segment of low-end models are separated in a Rover. Thus, the co-owner of Kairat Zharaspaev notes that some of the Russian players are trying to enter this market, but are just 1-2 tablet model, and as a result they have not been able to take a much-or a significant share of the market.

To begin selling tablets Wexler hopes and plans in the summer to the end of 2010 to sell about 30 million of these devices.

Recall that this year began selling tablets another Russian collector, laptops and nettops company 3Q. However, the price of its Android-plates starts from 15 thousand rubles. In addition, the company recently introduced two tablets on the platform MeeGo, which cost even higher. Sales of the first model, with a 11.6-inch display, due to begin on May 10, but has not yet begun.

According to Imran Suleimanova, head of PC and laptop 3Q, the delay is due to the fact that the company did not have time to correct any errors in translation of the interface into Russian. Tablet shipments to retailers the company plans to start by the end of next week. In 2011, the company expects to take up 15% of the tablet market in Russia.

It should be noted that the 3Q to date is the only supplier tablets, claiming that produces them in Moscow. Some colleagues on the market in doubt. «3Q makes their tablets in China, the model with the HDD they add them, perhaps in Moscow, that’s the whole assembly in Russia", — CNews said in one of the competing companies.

This year, the tablet market is also "Sky Link". The first tablet model the company showed in May and the start of sales is scheduled for the 4th quarter of 2011 the operator will sell the device under the brand name, together with "Rostelecom", and carried it, as in the case of Wexler, will be in China. In this case, the plate "Sky Link" is by far the only one in the world that supports the navigation system GLONASS.

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