A Little Rock entrepreneur encourages fans to «kiss the competition goodbye»
As a producer, casting agent, stylist and makeup artist, it’s no wonder that Little Rock’s Brooke Duszota is intrigued by all facets of the production world. It was this interest that led her to begin researching the specifics of cosmetic formulation, wanting to create products that were highly pigmented and able to last under hot studio lighting. «With a degree in marketing, years of experience in sales, a background in modeling and certification in makeup, it was a natural transition for me to wholeheartedly embrace the entrepreneurial calling,» she says. In 2009, Duszota created Bellisirna Beauty, a line of photo- and film-quality cosmetics.
The next year, Duszota was attending her first Arkansas Razorbacks football game when inspiration struck. «I loved the energy from the fans dressed in red with painted faces, both their enthusiasm and the joy that surrounded the event,» she says. Inspired to contribute to this state pride, she began developing a high-impact red lip gloss especially for Razorback fans. Soon, Woo Pig Smoochie lip gloss was being sold in stores across the state. Since then, Duszota has developed two sorority glosses as well—Kiss a Kappa and Pucker Up Pi Phi, with more in the works.
Though she has an extensive background in the beauty industry, Duszota believes there is much more to beauty than cosmetics. «I always tell women that beauty is an opinion; it’s not a fact. My hope is when a client’s makeup is finished, she walks away with a realization of her potential—not based on physical attributes alone— and that her confidence shines through as she proceeds throughout her day.»
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